WINGS

In 2021, MOD PIZZA decided to test serving wings in a few select stores as an alternate entree. Since this campaign was prior to our re-brand, we were able to be more experimental and radical with our concepts. This test proved successful and was then expanded into a larger national rollout in 2022 which included paid media.

Creative Direction: Gabe Goldman

Photoshoot Art Direction & Design: Annelise Cregger